UX
What is experience?
Experience is … a kind of huge spider-web of the finest silken threads suspended in the chamber of consciousness, and catching every air-borne particle in its tissue — Henry James The apprehension of an object, thought, or emotion through the senses or mind: a child’s first experience of snow. Active participation in events or activities, [...]
Gonzo UX
Work that researches well is predicted on what has gone before. Anything different, or out of the ordinary, will test badly, for the very reason that it is different – Bill Bembach The majority of my work is as it should be… Neat, proper, rule-abiding and by the New Rider book. Packed full of user-centred [...]
IXDA Interaction 12 – The great UX debate
On Thursday night I took to the stage for the Great UX Debate at IXDA Interaction 2012. An amazing new date in the UX community calendar hosted by my company SapientNitro. I got to share the rostrum with some of the heavy-weight / esoteric thinkers (and drinkers) of our bubble called design – Giles Colborne, [...]
Agency Thought Shifting
Agencies have always done ‘campaigns’. It’s what we do… be that a massive one that lasts for years or a couple of tiny ones to support some above the line marketing hullabaloo. But paradigms change when we look at things from a different perspective. We often sincerely believe something from one perspective, but when we view [...]
How Do Consumers Engage With Brands In An Increasingly Digital World?
Marketers have never thought of digital as a wonderful place to build a brand, but they should: 65% of consumers have had a digital experience change their opinion about a brand 97% of them report that experience influencing whether or not they purchased a product or service from that brand Actions Speak Louder Than Advertising [...]
Digital Wrap-Up 2011
Wendell Phillips said “revolutions never go backwards” so what a year of permanent change through great work in the ‘Big D’ 2011 was. From social to relaunches and updates of services like Twitter and that Face-thing. I’ve been in the industry for 15 years this year and it’s my own personal view that 2011 has genuinely [...]
My ‘mobile by numbers’ presentation
Recently put this presentation together to take some clients through the current state and future trends of mobile usage. Hope it’s useful.
iPad usage by numbers
The “now” generation wants their news, entertainment, information and access to online stores instantly whether that is on the bus, bedroom or even on the beach. A recent survey by seven.co.uk announces some rather rather revealing stats on how the iPad.. which is the fastest selling technology hardware device in history with 15 million sold [...]
Keynote Kung-Fu: How to wireframe like a ninja
Travis Isaacs is a visual/interaction designer and front-end developer. He created the Keynote Wireframe Toolkit which you can download at http://keynotekungfu.com I love this presentation… it’s so true:
Location-based services are becoming big business
Facebook’s recent launch of location-based services in the UK highlights the potential growth of consumers using GPS-enabled mobile devices to ‘check-in’ in everyday life in return for rewards and discounts. Foursquare, a pioneer in location-based social networking, has seen tremendous growth in recent times, signing an additional 1 million users in less than 20 days [...]
