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digital

This category contains 25 posts

Gonzo UX

Work that researches well is predicted on what has gone before. Anything different, or out of the ordinary, will test badly, for the very reason that it is different – Bill Bembach The majority of my work is as it should be… Neat, proper, rule-abiding and by the New Rider book. Packed full of user-centred [...]

IXDA Interaction 12 – The great UX debate

On Thursday night I took to the stage for the Great UX Debate at IXDA Interaction 2012. An amazing new date in the UX community calendar hosted by my company SapientNitro. I got to share the rostrum with some of the heavy-weight / esoteric thinkers (and drinkers) of our bubble called design – Giles Colborne, [...]

Agency Thought Shifting

Agencies have always done ‘campaigns’. It’s what we do… be that a massive one that lasts for years or a couple of tiny ones to support some above the line marketing hullabaloo. But paradigms change when we look at things from a different perspective. We often sincerely believe something from one perspective, but when we view [...]

Digital Wrap-Up 2011

Wendell Phillips said “revolutions never go backwards” so what a year of permanent change through great work in the ‘Big D’ 2011 was. From social to relaunches and updates of services like Twitter and that Face-thing. I’ve been in the industry for 15 years this year and it’s my own personal view that 2011 has genuinely [...]

iPad usage by numbers

The “now” generation wants their news, entertainment, information and access to online stores instantly whether that is on the bus, bedroom or even on the beach. A recent survey by seven.co.uk announces some rather rather revealing stats on how the iPad.. which is the fastest selling technology hardware device in history with 15 million sold [...]

The Future of Design and Design Thinking

This is a most extraordinary and a very exciting talk. It hits all the right notes and asks all the right questions, too many to summarize: design thinking and creativity; science + design; the need to think about impact of one’s design; the value/importance of the entrepreneurial instinct; business and creativity; “hard” product based skills [...]

Viral Loop – Pass the bucks

I’ve mentioned Viral Loops before in a couple of posts. Since I started talking about it a lot of people have been asking me to ‘do it for them’ like it’s some sort of silver bullet you can just load into any digital gun & fire at a target which makes me chuckle every time. [...]

Mobile by numbers

I’m fascinated by mobile. The most profound technologies are those that disappear. They weave themselves into the fabric of everyday life until they are indistinguishable from it… and I genuinely believe the digital world will change unrecognizably in the next couple of years because of mobile. A typical mobile user is on the go in [...]

The future of shopping

Love this video from Resource Interactive… it’s like a visualisation of the way my brains been working recently.

Location-based services are becoming big business

Facebook’s recent launch of location-based services in the UK highlights the potential growth of consumers using GPS-enabled mobile devices to ‘check-in’ in everyday life in return for rewards and discounts. Foursquare, a pioneer in location-based social networking, has seen tremendous growth in recent times, signing an additional 1 million users in less than 20 days [...]

Empire Avenue

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